Australian and New Zealand businesses and organisations have much to gain from entering the Plain Language Awards. Here’s seven reasons to enter.
Try binning these five words and phrases to make your writing more professional and succinct.
Often overlooked, a good About Us page can be a game-changer, because it’s usually one of your most popular pages. So what does a good one look like?
This is one of the best examples I’ve seen of a correction that further muddies the waters. It uses almost every available method to make its message less clear.
Nothing gets in the way of great copywriting like the false beliefs people hold about what it is and how it happens. Here’s my top 4.