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Copy and Content New Zealand

    Freelance copywriter, editor and content strategist

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    Tag: content strategy

    Screenshot of Immunise website homepage

    Why this New Zealand public sector website won a coveted award

    Te Whatu Ora (Health New Zealand)’s Immunise website took out first prize in the Plain Language Awards. Here’s why, as a judge, I loved it.

    content strategy, plain language, public sector, user experience, user research
    Two grey pencils on a yellow background

    Why you should enter the Plain Language Awards

    Australian and New Zealand businesses and organisations have much to gain from entering the Plain Language Awards. Here’s seven reasons to enter.

    content strategy, copywriting, plain language
    Adept Joinery and Kitchens team (photography by House of Ma)

    The art of the About Us page

    Often overlooked, a good About Us page can be a game-changer, because it’s usually one of your most popular pages. So what does a good one look like?

    content strategy, copywriting, SEO

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